Confederation of Indian Industry (CII) in 2016, institutionalized ‘CII Award for Customer Obsession’ for promoting a Customer Obsession Culture among Indian Industry. The Award recognise Customer Centric organisations where Customer is at the Centre of all that they do. The program also helps organisations to understand various elements that are critical for delivering superior customer experience across the value chain. The award program is based on the requirements of the ‘CII IQ Excellence Framework for Managing Customer Experience’.
The Assessment is carried out based on the requirements of the CII IQ Excellence Framework for Managing Customer Experience and Scoring guidelines. The comprehensive, rigorous assessment is designed in line with internationally practiced assessment processes, further strengthened by leveraging the vast experience of CII in administering different awards including the CII-EXIM Bank Award for Business Excellence in India since 1994. Participants will gain immensely from this assessment, with a highly value adding, future focused actionable feedback, to drive the customer experience to the next higher orbit.
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